Robbie Campbell

Robbie has been Plico's Chief Executive Officer since 2022. He has led the company through the launch of WA's first privately-funded Virtual Power Plant (VPP) and a period of significant growth and product diversification. Robbie joined Plico as our Chief Financial Officer and has a wealth of experience in the finance sector. He is a strategic thinker who looks at the bigger picture while also analysing the finer details. Robbie is committed to growing the business into new markets across Australia and further establishing Plico as a leader in the industry.

Plico installers in Western Australia

3 min read

Virtual Power Plants: Revolutionising Future Grid Demand

As the severe heatwave moves across Australia initially in Western Australia, Queensland and now New South Wales, it’s only going to get tougher as our climate continues to warm, and demand for energy continues to increase.

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Plico system in Wembley, Western Australia

2 min read

Plico stabilises the grid for both minimum and peak demand

As Western Australia manages a hot dry summer, the Plico community is on standby to activate its Virtual Power Plant (VPP) during possible peak...

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Dunsborough coastline

1 min read

Plico community making a difference: DCEP Annual Report

Plico and our membership association DCEP, are driven by the desire to make a positive impact on our community and our planet. We make a difference...

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Plico leadership team 2023

2 min read

Record solar supply springs Virtual Power Plant into action

We are working together with Synergy to activate WA’s first minimum demand Virtual Power Plant (VPP) to manage record levels of solar supply during...

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Busselton Jetty, WA

1 min read

Building our Community: DCEP Annual Report

Building resilient and sustainable communities is at the heart of Plico and our membership association, DCEP Inc. At the AGM in November, DCEP...

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Quindalup Jetty, WA

1 min read

Sharing our success: DCEP Annual Report

The DCEP Inc. Annual Report launched at the AGM this week highlights the community support provided in 2020-2021 and the performance of the Plico...

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